What is GEO? The complete guide to Generative Engine Optimisation
GEO is the practice of optimising your brand to appear in AI-generated answers. Here's everything you need to know.
Tips and strategies to make your brand appear in ChatGPT, Claude, Gemini and Perplexity.
GEO is the practice of optimising your brand to appear in AI-generated answers. Here's everything you need to know.
47.9% of ChatGPT citations come from Wikipedia. Here are 7 proven strategies to boost your AI visibility.
Traditional SEO optimises for Google links. GEO optimises for AI text answers. You need both.
AEO covers any engine that gives direct answers — ChatGPT, Perplexity, AI Overviews, and more.
Compare ChatCite, OtterlyAI, Profound, Geoptie and more. Free and paid tools reviewed.
Free audits and £29/mo Pro vs £1,000+/mo enterprise. Which is right for you?
Detailed feature, pricing, and free tools comparison of the two most accessible GEO platforms.
Pages with proper schema see 30-40% higher AI citation rates. Here's how to implement it.
The new robots.txt for AI. Tell ChatGPT and Claude exactly what your site offers.
14 AI crawlers explained. GPTBot, ClaudeBot, PerplexityBot, and 11 more.
47.9% of ChatGPT citations come from Wikipedia. The right way to get your brand mentioned.
Reddit is one of the top sources cited by AI. How to build authentic presence.
Product schema, review strategy, comparison content — the ecommerce GEO playbook.
How SaaS companies can build AI visibility through comparison pages, G2, and monitoring.
47% of Google searches show AI Overviews. How to get your brand featured.
Keyword research is dead. Prompt research is here. Discover what buyers ask ChatGPT.
AI generates 8-12 sub-queries per question. Understand this process to get cited more.
If AI doesn't recognize your brand as an entity, it can't recommend you.
25-point assessment across crawler access, schema, content, authority, and freshness.
Make your content more citable with structure, statistics, Q&A format, and freshness.
Comparison content gets cited 32.5% more. The anatomy of a high-citation vs-page.
Getting mentioned is step one. How AI describes you determines if buyers convert.