AI prompt research: how to find the questions buyers ask AI
Keyword research is dead. Prompt research is here.
Traditional keyword research tells you what people type into Google. Prompt research tells you what people ASK AI. The difference matters: Google queries are 2-3 words ('best CRM'). AI prompts are full sentences ('What's the best CRM for a 10-person startup that needs Slack integration?'). Your content needs to match these longer, more specific queries to get cited. Use our free AI Prompt Research tool at chatcite.com/tools/prompt-research to discover 50 buyer-intent prompts for your industry.
The 5 types of buyer prompts
Awareness: 'What are the best [category] tools?' Comparison: 'Is [Brand A] better than [Brand B]?' Decision: 'Best [category] for [specific use case]?' Trust: 'Is [Brand] reliable? What do users say?' Intent: 'How do I choose the right [category]?' Our Prompt Research tool generates 10 prompts for each stage, giving you a complete map of buyer intent in your space.
From prompts to content strategy
Take the 50 prompts and create content that answers each one. Group similar prompts into pillar pages. For comparison prompts, write dedicated vs-pages. For trust prompts, gather reviews and testimonials. For intent prompts, create buyer's guides. Then run our AI Visibility Audit at chatcite.com to test whether your new content actually gets cited.
Check your AI visibility
Free audit across ChatGPT, Claude, Gemini and Perplexity. 60 seconds.
Run free audit